Air. Why Should I Care?

AIR. WHY SHOULD I CARE?

BECAUSE YOUR LUNGS ARE ONLY THE BEGINNING.

YOUR LUNGS. YOUR HEART. YOUR BRAIN. YOUR PERFORMANCE.

All influenced by the air around you.

Every breath. Every day. For a lifetime.

BAD AIR RARELY ANNOUNCES ITSELF.

No smoke. No warning light. Often, no obvious smell.

Poor indoor air can contribute to irritated eyes and airways, headaches, respiratory symptoms and worsening asthma. Over time, particulate air pollution is associated with cardiovascular and respiratory disease, stroke and lung cancer.

And some of the particles we're talking about are so small that you cannot see them. PM2.5 can penetrate deep into the lungs and enter the bloodstream.

YOU DON'T HAVE TO SEE THEM.

YOU JUST HAVE TO BREATHE THEM.

AND THEN THERE'S YOUR BRAIN.

Indoor air isn't only about long-term health. It can matter to how you perform today.

In Harvard's controlled COGfx study, average cognitive scores were:

61% HIGHER

under “Green” building conditions.

101% HIGHER

under “Green+” conditions with enhanced ventilation.

Both compared with the conventional building condition, with some of the largest differences seen in strategy, information usage and crisis response.

A later study followed 302 office workers across 42 commercial buildings in six countries. Higher indoor PM2.5 concentrations and lower ventilation rates — assessed using CO₂ — were associated with slower response times and reduced accuracy on cognitive tests.

SAME PEOPLE.

DIFFERENT INDOOR CONDITIONS.

DIFFERENT PERFORMANCE.

AND IN THE GCC?

Here, the question becomes particularly relevant.

Outside, arid environments regularly experience windblown desert dust and particulate matter. Inside, we add another mix: outdoor particles, cleaning products, furniture and materials, cooking, people, VOCs and moisture.

An air-conditioned room is not automatically a clean-air room. A spotless hotel room isn't necessarily one either.

YOU CLOSED THE DOOR.

NOT THE PROBLEM.

WE PROTECT ALMOST EVERYTHING ELSE.

We care about what we eat. What we drink. How we train. How we sleep.

We track heart rate, steps, calories and recovery. We buy better food, better water and better mattresses.

Yet something enters our body continuously throughout our entire lives.

AIR.

And most of us couldn't answer one simple question:

IS THE AIR AROUND ME ACTUALLY GOOD?

YOU SHOULDN'T HAVE TO GUESS.

Indoor air may be invisible. It isn't unknowable.

Measure what's happening. Address the actual problem.

Then verify whether the intervention worked.

SEE. ACT. VERIFY.

That's the principle behind how Traventis approaches indoor air quality: understand the environment first, apply the right technology second, prove the result afterwards.

No guessing. No relying on smell. No simply hoping that a machine somewhere in the room is doing its job.

YOU TAKE CARE OF YOUR HEALTH.

Your food. Your water. Your sleep. Your body.

There's one more thing.

Something that's with you at home, at work, at the hotel, at the gym — and while you sleep.

Every breath. Every day. For a lifetime.

YOUR AIR.

Take care of your air.

TAKE CARE OF YOURSELF.

PROTECT YOUR INDOOR AIR ↗